Newell Brands Company Overview

What is the Stock Ticker for Newell Brands?

The stock ticker for Newell Brands is NWL.

Where is the Newell Brands headquarters?

Newell Brands' headquarters is located in Hoboken, New Jersey, United States.

What Does Newell Brands Do?

Newell Brands is a consumer goods company that designs, manufactures, and distributes a wide range of products including home appliances, office supplies, and outdoor equipment. They own popular brands such as Sharpie, Rubbermaid, and Coleman.

How Does Newell Brands Make Money?

Newell Brands is a consumer goods company that makes money through the sale of its various products. The company operates in several segments, including Writing, Home Solutions, Tools, Commercial Products, Baby & Parenting, and Outdoor & Recreation.

In the Writing segment, Newell Brands sells writing instruments, art supplies, and labeling solutions under brands such as Sharpie, Paper Mate, and Expo. The Home Solutions segment includes products such as food storage containers, kitchen gadgets, and cleaning supplies sold under brands such as Rubbermaid and Calphalon. The Tools segment includes power tools and hand tools sold under brands such as Irwin and Lenox. The Commercial Products segment includes products such as cleaning supplies and safety equipment sold under brands such as Rubbermaid Commercial Products and Mapa. The Baby & Parenting segment includes products such as car seats and strollers sold under brands such as Graco and Baby Jogger. The Outdoor & Recreation segment includes products such as coolers and water bottles sold under brands such as Coleman and Contigo.

Newell Brands makes money by selling these products to retailers and distributors, who then sell them to consumers. The company also sells products directly to consumers through its e-commerce websites and retail stores. In addition, Newell Brands generates revenue through licensing agreements, where it allows other companies to use its brands and intellectual property in exchange for royalties.

Newell Brands also generates revenue through acquisitions and divestitures. The company has a history of acquiring other consumer goods companies and integrating them into its existing business. For example, in 2016, Newell Brands acquired Jarden Corporation, a company that made products such as Yankee Candle and Coleman, for $15 billion. The company also divests businesses that are no longer core to its operations. For example, in 2019, Newell Brands sold its Pure Fishing and Jostens businesses to focus on its core consumer goods segments.

Overall, Newell Brands makes money through the sale of its various consumer goods products, licensing agreements, and acquisitions and divestitures.

Who Founded Newell Brands?

Newell Brands was founded by Edgar A. Newell, Sr. and William S. Sutherland in 1903.

What is the History of Newell Brands?

Newell Brands is a consumer goods company that was founded in 1903 by Edgar Newell in Ogdensburg, New York. Originally, the company produced curtain rods, but it quickly expanded into other household products such as window shades and tablecloths.

In the 1960s, Newell Brands began to acquire other companies, including Anchor Hocking Corporation and Mirro Corporation. This marked the beginning of the company's strategy of growth through acquisition.

Throughout the 1980s and 1990s, Newell Brands continued to acquire companies in various industries, including office products, hardware, and home furnishings. Some of the notable acquisitions during this time include Rubbermaid, Sharpie, and Graco.

In 2016, Newell Brands merged with Jarden Corporation, a company that specialized in outdoor and consumer products. The merger created a company with a diverse portfolio of brands, including Coleman, Yankee Candle, and Crock-Pot.

Today, Newell Brands is a global company with operations in over 100 countries. The company's products can be found in homes, offices, and schools around the world.

What Industry is Newell Brands In?

Newell Brands is in the consumer goods/home products industry.

What Are Newell Brands's Competitive Advantages?

1. Diversified Product Portfolio: Newell Brands has a diverse range of products across various categories, including home appliances, office supplies, and outdoor products. This diversification helps the company to mitigate risks and capitalize on opportunities in different markets.

2. Strong Brand Recognition: Newell Brands has a strong brand portfolio that includes well-known brands such as Sharpie, Rubbermaid, and Paper Mate. These brands have a loyal customer base and are recognized globally, giving the company a competitive edge.

3. Efficient Supply Chain: Newell Brands has a well-established supply chain that enables the company to efficiently manage its inventory and distribution. This helps the company to reduce costs and improve its operational efficiency.

4. Innovation: Newell Brands invests heavily in research and development to create innovative products that meet the changing needs of consumers. This helps the company to stay ahead of its competitors and maintain its market position.

5. Strong Distribution Network: Newell Brands has a strong distribution network that includes both online and offline channels. This helps the company to reach a wider audience and increase its sales.

What Are Newell Brands's Competitive Threats?

1. Intense competition from other consumer goods companies: Newell Brands faces stiff competition from other consumer goods companies such as Procter & Gamble, Unilever, and Colgate-Palmolive, which could impact its market share and profitability.

2. Changing consumer preferences: Consumer preferences are constantly evolving, and Newell Brands may struggle to keep up with changing trends and preferences, which could lead to a decline in sales.

3. Economic downturns: Economic downturns can impact consumer spending, which could negatively impact Newell Brands' sales and profitability.

4. Increasing raw material costs: Rising raw material costs could impact Newell Brands' profit margins, as the company may struggle to pass on these costs to consumers.

5. Counterfeit products: Counterfeit products can impact Newell Brands' reputation and sales, as consumers may opt for cheaper, fake versions of its products.

Who Are Some of the Competitors of Newell Brands?

Some of the competitors of Newell Brands include Procter & Gamble, Kimberly-Clark, Colgate-Palmolive, and Unilever.

What Are Some of Newell Brands's Products and Services?

Some notable products or services from Newell Brands include Sharpie markers, Rubbermaid storage containers, Graco baby products, Coleman outdoor gear, and Paper Mate pens.

Has Newell Brands Acquired any Companies?

Yes, Newell Brands has made several notable acquisitions over the years. Some of the most significant ones include the acquisition of Rubbermaid in 1999, Jarden Corporation in 2016, and Sistema Plastics in 2018.